
Background
In the year 2000, The City of New Haven, Yale University and local business leaders joined forces to establish Market New Haven, Inc. (MNHI), the city’s first destination marketing organization.
Since then, MNHI has been a driving force working to promote downtown New Haven’s vibrant lifestyle & leisure assets and attributes, branding it as a great place to visit, live and work.
Who We Are
MNHI is privately funded by Yale University and Yale New Haven Health. MNHI supports the growth of jobs and taxes in New Haven through promotion of the city’s thriving downtown dining, shopping, culture, entertainment, and events scene.
Mission Statement
To drive awareness of downtown New Haven’s diverse offerings by promoting the city as a unique and attractive destination with something for everyone.
What We Do
MNHI supports the growth of jobs and taxes in New Haven through the promotion of the city’s thriving downtown dining, shopping, culture, entertainment and events scene.
How We Do It
MNHI utilizes an efficient integrated marketing strategy designed to drive awareness of New Haven’s diverse offerings.
Branding
“we’ve got it all!” – positions the city as the ultimate destination for a wide range of experiences, activities and opportunities.

Advertising
Our awareness campaign is targeted to a state-wide audience.
Public Relations
Our destination focused PR efforts are targeted to national, regional and local audiences.
Web
INFONewHaven.com serves as the city’s official destination website and is a collaboration with the Town Green District.
E-newsletter
The monthly INFO New Haven e-newsletter is aligned with the website and social media channels.
New Haven Restaurant Week
MNHI collaborates with restaurants from across the city to produce the bi-annual dining promotion.
Music on the Green
Music on the Green concerts provide FREE programming for residents and visitors.

MNHI Staff
Bruno A. Baggetta
Marketing & Communications Director
bruno@marketnhv.com
Jesse Rubinstein
Marketing & Communications Coordinator
jesse@marketnhv.com
Board of Directors
Chair
Robert Hutchison
Vice President
Marketing and Communications
Yale New Haven Health
Director
Justin Elicker
Mayor
City of New Haven
Director
Paul McCraven
President
ConnCORP
Secretary
Lauren Zucker
Associate Vice President
for New Haven Affairs
and University Properties
Yale University
Agencies
Silverman Group
Creative, Media Buying and Web Services
Lou Hammond Group
Public Relations
Funders
The marketing of New Haven is made possible through the generous support of:
COMMUNITY RESOURCES
MNHI is committed to amplifying New Haven events and activities through the FREE INFO New Haven Calendar (subject to content approval).
Coronavirus (COVID-19) Updates
MNHI has implemented a multi-tactical approach to both sharing and amplifying relevant public health, City, partner and constituent information. Specifically, we are leveraging our INFO New Haven digital channels through Web, Facebook, Twitter, Instagram & and monthly E-Newsletter to keep our residents, business partners and audiences beyond the Elm City informed.
New Haven is one of Connecticut’s greatest culinary cities and we want residents to know that delicious food is available through takeout and delivery and at specialty markets and grocery stores. We are also supporting retailers by informing folks they can support local merchants by purchasing gift cards online.
We know it’s important for people to still feel connected to New Haven and entertained at home. We have created a list of virtual tours at Museums, virtual art classes and activities like fitness classes. As the cultural capital of Connecticut, it’s great to know that folks can find ways to exercise their brains and their bodies while at home.
Our goal is to keep the INFO New Haven business list current. Please send any submissions or updates to directly to jesse@marketnhv.com with INFO NEW HAVEN COVID-19 BUSINESS SUBMISSION in the subject line.
Special thanks to our partners at University Properties, Visit New Haven and Town Green for providing and sharing information with us.
Social Media
The INFO New Haven social media channels are aligned with the INFO New Haven site.