Who We Are

Established in the year 2000 as the official destination marketing organization for downtown New Haven, Market New Haven, Inc. (MNHI) continues to be the trusted, driving force working to brand downtown as a great place to visit, live and work.

Funding Structure

MNHI is privately funded by Yale University and Yale New Haven Health. Additional funding is raised through the local business community.

Mission Statement

To drive awareness of downtown New Haven’s diverse offerings by promoting the city as  a unique and attractive destination with something for everyone.

What We Do

MNHI supports the growth of jobs and taxes in New Haven through the promotion of the city’s thriving downtown dining, shopping, culture, entertainment and events scene.

Our Approach

Ongoing marketing of New Haven assets and equities that reflect the vibrancy of downtown New Haven. The resulting buzz is a strong catalyst for creating engagement that inspires investment, development, job creation and tax revenue.

Our Work

MNHI utilizes an integrated marketing and communications strategy designed to educate consumers, influence their decision to visit and inspire revenue generating activity.

The “we’ve got it all!” tag line positions downtown New Haven as the ultimate destination for a wide range of experiences, activities and opportunities.



Our awareness campaign is targeted to a state-wide audience.

View our work

Public Relations

Our destination focused PR efforts are targeted to national, regional and local audiences.


Web serves as the city’s official destination website and is a collaboration with the Town Green District.

Social Media

The INFO New Haven social media channels are aligned with the INFO New Haven site.


The monthly INFO New Haven e-newsletter is aligned with the website and social media channels.


New Haven Restaurant Week

MNHI collaborates with restaurants from across the city to produce the bi-annual dining promotion.

View our work

Music on the Green

Music on the Green concerts provide FREE programming for residents and visitors.


MNHI Staff

Bruno A. Baggetta

Marketing & Communications Director

Jesse Rubinstein

Marketing & Communications Coordinator

Board of Directors


Robert Hutchison

Vice President
Marketing and Communications
Yale New Haven Health

Paul McCraven


Lauren Zucker

Associate Vice President
for New Haven Affairs
and University Properties
Yale University


Silverman Group

Creative, Media Buying and Web Services

Lou Hammond Group

Public Relations 


The marketing of New Haven is made possible through the generous support of:

Super Funders:


Local Hospitality Partners:


MNHI is committed to amplifying New Haven events and activities through the FREE INFO New Haven Calendar (subject to content approval).

Coronavirus (COVID-19) Updates

MNHI played a vital role throughout the pandemic, implementing a multi-tactical approach to sharing and amplifying relevant public health, City, stakeholder and constituent information.  Leveraging the INFO New Haven digital channels, MNHI was able to provide the public with comprehensive, up-to-date information on the status of downtown small businesses.

A significant investment was made in developing and executing a communications strategy to raise awareness for downtown restaurants, retailers, and other small businesses which remained open throughout the pandemic.  Together with our partners at Town Green and University Properties, a series of promotional activations were launched, within the state’s COVID-19 guidelines, to responsibly stimulate spending.  A grassroots campaign was also developed to provide visitors with guidelines for visiting downtown New Haven.

Today and beyond, MNHI’s work continues to raise awareness of downtown’s small businesses. The organization’s work will be an essential component for post-pandemic recovery efforts.  Special thanks to Yale University and Yale New Haven Health for making this work possible.


“Market New Haven’s dedication and efforts in promoting New Haven as a destination are invaluable to the city and local businesses.  Their continuous hard work with promotions such as New Haven Restaurant Week, and hosting writers and influencers throughout the year are critical to the growth of our community.”
– Anthony Moir, General Manger, The Study Hotel

“Market New Haven directly helps to illuminate the city’s dining and entertainment scene to many key influencers. This perception building is vital to New Haven’s growth as a tourist destination.”
– Colin Caplan, Owner & Tour Guide, Taste of New Haven